I was back in Manhattan working with Reebok’s Crossfit GSP again right before the holidays and since I had a couple days off between the shoot and heading home I had the chance to wander around the city for a bit. I brought a camera along just in case. This is what I saw.
my reason for photographing Robbie the tiger was for one of my favorite clients who always does one over the top group photo every year! GRE always showcases their top sales team on their Christmas card and mails it out to their existing clients as a thank you. The best part of this is they always want the “wow factor” and 99% of the time they let me have creative control. This time joking around in conversation I said something along the lines of “wouldnt it be awesome if we portrayed the main girl standing with a pet tiger” A joke at first that ended up with me sitting down with the head trainers at a zoo getting the tiger to pose on a studio backdrop so we could photoshop him into the shot after. The end result is pretty neat but Ill let you see it for yourself! here are some photos from on that set.
I have had quite a few musicians, athletes and actors come on set over the year but last week I was on set with the most famous animal Ive ever had in the studio.
Meet Robbie. Full time Actor / Tiger. Robbie has spent the last 15 years being the tiger in TV shows, Movies, even save the tiger commercials. Most recently he played the tiger that attacks Seth Rogen in the movie The Interview.
Robbie has an amazing track record of being a professional on set. his handlers actually walk him by leash through the park. That’s pretty trusting for a 500lb wild animal.
We were waiting outside of the shoot location expecting a truck with a cage to pull up with a tiger when Robbie and his trainer come strolling around the corner. One of those moments where you have to shake your head and make sure you werent seeing things.
Everyone went into the set room and they basically let Robbie walk around and sniff out the place. Once we were good to go Robbie was a natural he listened to me and his handler as good as most models do the only time he ignored us was when he walked off the set to pee. Most models would consider that common sense but for a wild animal I have to admit I was impressed at that.
The photos were shot on white for be put into a composite image I am working on for a client this month but I thought I would leave a couple outtakes in this post for you to see what we were up to!
I have known the Lalanne family for a long time. They are one of the most inspirational families I have ever met in my life. If you do a quick Google search on Jack Lalanne you will forever be impressed with everything he has achieved in his life. From basically creating modern fitness and most of the gym equipment you use today to the nutrition supplements, the records and crazy challenges he completed from his adult hood right until his late 80′s and everything in between. His wife Elaine Lalanne is a couple months from 90 herself and lives that same life. She wakes up in the morning goes for a swim, goes to the gym, makes herself breakfast and then runs the Jack Lalanne brand 9-5. Unbelievably impressive for that age. She looks like shes maybe in her 50′s and acts like shes in her 20′s. I am surprised she is not yet a big inspiration for young woman everywhere.
Elaine has welcomed me into their home on my travels in more than one occasion And I have worked with related brands to their family but this was the first time I shot a photograph for the Jack Lalanne Brand as itself. It is a simple shot showing Elaine and their new upcoming Juicer that will be in stores everywhere soon. I posted my favorite from the set because it really shows Elaine’s personality!…. and her muscles!!
We got to test out the new juicer after the shoot and It was awesome I cant wait for it to come out!
I was back up the coast of Central California last month with my good friends at Lala Surfboards. The project this time was to shoot some ad photos to market the “Gemini.” Its the fastest and what is commonly known in the surf community as the most dangerous surfboard. The Gemini (originally a Jeff Alexander patent) takes the characteristics of a jetboat it has two surfaces spaced apart for less resistance and more stability. The design also ends up having a double nose removing the useless part of the nose on this model. That is what scares surfers about riding this board. Jon (Lala Surfboards) actually designed me my own model of the Gemini on this trip too and as a novice surfer I even noticed the speed and control right away. This made me surprised that so many people shy away from the model and made me want to help market it even more because how will any surfer discover how awesome the board is if they’re too scared to try it. For this reason we chose girl models for the portrait part of the shoot to give the impression that if a cute girl isn’t scared of the Gemini why are the big time surfer dudes! hahaha
Here are a snap from the series.
Some of the most fun shoots I have are where I am presented with a new challenge Ive never experienced. This shoot with Model Danielle MacDonald is a perfect example. The project was under water portraits. Most people know I am no stranger to shooting near water. From beaches around the world to pools with controlled lighting, even in the rain. This was the first time I was actually photographing under the water though.
Ill be honest it was a learning curve trying to art direct a shoot without being able to shout directions under water. Its even more challenging when you’re trying to see your shot and adjust your settings through goggles and a giant waterproof case! Once the ream and I got the hang of it the shoot ended up being one of the really entertaining ones from this summer and the end result is definitely something new for me as well. I hope you like them!
Shawn Hook (singer) / Carly Rae Jepsen (singer) / OMI (Singer) / Sarah Hyland (actor, modern family) / Lights (singer)
Here is a couple previews from the series. I will post more as I edit them.
Sarah Hyalnd (modern family) / Gigi Hadid (model) / Jason Derulo (singer)
This was my 6th year back shooting for Much Music at the MMVA’s but this time it was a little different!
Instead of capturing the red carpet arrivals and the main stage for the Much team I started a project with the MMVA producer on a portrait series back stage!
I knew I was on set for the MMVA’s for months but we only got approval for the back stage portrait series last minute. This meant designing building and shipping a set from my studio to Much Music in less than a week! Luckily my friends at CreateOf.ca Helped me not only build the set print the backdrops and ship it to Much but they also assisted me on set so I could get the edits to Much Music in real time!
The portrait series was a big success and it looks like we will be running it again next year even bigger than this one! Huge thanks to the Much Music team and the CreateOf team (Trent Sluiter, Julia Krajewski, Ryan Wheeler) for making this all possible in such short notice!
Here is the write up from much and a behind the scenes shot!
When we were talking about the new Blowgun Album cover and how to shoot it we were looking for a shot that was iconic to LA without it being in your face about it. “What about behind the hollywood sign” got tossed around but every tourist can see the Hollywood sign from behind it. “What if we could get past the security fence” you could have Jon right close to part of the sign with LA skyline in the background. Sounded far fetched when I said it because no one gets past that fence but everyone loved the idea we have ourselves an adventure!!